Global Energy & Lighting

A Boise, Idaho, Lighting Company Startup

Working with Global Energy & Lighting was an exciting opportunity to help a startup grow and establish its brand in the market. My work with the company ranged from developing its visual identity, designing marketing materials, and creating a user-friendly website that showcased its products and services.

The brand identity I created for Global Energy & Lighting reflected the company’s focus on energy-efficient lighting solutions while highlighting its commitment to providing excellent customer service.

Although an LED company has since bought out the company, I am proud to have played a part in its success and growth as a startup.

Increased Revenue 3x's Over

Top 10 Search Results

Daily Users Quadrupled

The Work I Performed

"Lighting the way to a brighter future."

Global Energy & Lighting was a great opportunity to work with a startup company — working to try and help them establish themselves as a leader in the lighting industry.

My work with the company included creating a visual identity reflecting their commitment to energy efficiency and developing marketing materials highlighting their products and services.

I also managed their website, ensuring that it was up-to-date and provided a user-friendly experience for visitors. As part of my work, I also created videos and photography showcasing the company’s products. Although an LED company has since acquired the company, I am proud of the role I played in helping them establish a strong and memorable brand identity.

“Working with Duskett was a game-changer for our startup. His creativity and dedication to our brand’s visual identity helped us stand out in a competitive market and played a crucial role in our acquisition.

The website, marketing materials, and multimedia content he produced were top-notch and truly showcased our commitment to energy efficiency.

We couldn’t have asked for a better partner to help elevate our brand.”

— Brian Lanphear (CEO)

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